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Andy MacMillan

๐Ÿ‘ค Speaker
210 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

So we're seeing both significant logo growth and we're seeing significant growth within the logos we're at already.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

We see pretty massive expansion inside our accounts.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

When I joined just in my first quarter, we had a large Fortune 50 company where we started off in one department and we're in the process of doing a ULA with them to go across 28 departments that's just grown organically.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

What are some of those departments?

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

Both of those are happening.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

It varies a ton.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

We see people doing product research.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

So if you have different product lines within a large company, often different groups will take up doing real product research at different points in time.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

We see a trend with this design thinking model of actually trying to embed UX research teams into product squads.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

So we saw this happen a while ago with the quality team.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

It used to be had centralized teams.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

quality control, and then we started putting the QE team in with the devs.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

Well, now we're starting to see UX researchers and designers embedded with those teams.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

So as more teams embed those resources, those become great opportunities for us.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

We're also starting to see the use of the product expand where people are finding

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

frankly, other use cases where they want to put their customer in the center of a discussion, which is kind of actually, frankly, leading into that second point I was going to make, which is we have a lot of customers who use our product and then almost like a productivity hack, they realize, hey, this is a really great vehicle for getting feedback on things like a prototype or my application, but I also just sometimes want to talk to customers.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

And so we found that product teams and marketing teams were signing up as customers, even though we weren't really marketing to them, especially marketing teams.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

And they were using our platform to do things like conduct a focus group.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

So they weren't testing a prototype or doing a usability test per se.

SaaS Interviews with CEOs, Startups, Founders
1401 UserTesting CEO "We're at $65m in ARR Now, Hoping to Break $80m by EOY" across 3000 paying customers

They were asking someone, hey, give me some feedback on this concept.