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Antoine Le Nel

๐Ÿ‘ค Speaker
666 total appearances

Appearances Over Time

Podcast Appearances

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

I think people are less keen to share compared to before. Before they were more keen on sharing to everyone. I think it's a little bit different nowadays.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

I think people are less keen to share compared to before. Before they were more keen on sharing to everyone. I think it's a little bit different nowadays.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

True. iOS changes have made that tougher and are going to continue to make that tougher. Has TikTok made virality easier?

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

True. iOS changes have made that tougher and are going to continue to make that tougher. Has TikTok made virality easier?

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

True. iOS changes have made that tougher and are going to continue to make that tougher. Has TikTok made virality easier?

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

Yeah, but by variety, I mean, like me telling you what to do, you know, and so on, you know, through not just word of mouth, but through that, it's a bit more difficult.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

Yeah, but by variety, I mean, like me telling you what to do, you know, and so on, you know, through not just word of mouth, but through that, it's a bit more difficult.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

Yeah, but by variety, I mean, like me telling you what to do, you know, and so on, you know, through not just word of mouth, but through that, it's a bit more difficult.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

What is the biggest mistake founders make when hiring growth teams? They hire generalists to do a bit everything they should focus. You've got a growth leader. He comes to you and says, Antoine, I'm starting my new role tomorrow as head of growth. What do you advise them the day before they start? Build the analytical framework before you start spending anything.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

What is the biggest mistake founders make when hiring growth teams? They hire generalists to do a bit everything they should focus. You've got a growth leader. He comes to you and says, Antoine, I'm starting my new role tomorrow as head of growth. What do you advise them the day before they start? Build the analytical framework before you start spending anything.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

What is the biggest mistake founders make when hiring growth teams? They hire generalists to do a bit everything they should focus. You've got a growth leader. He comes to you and says, Antoine, I'm starting my new role tomorrow as head of growth. What do you advise them the day before they start? Build the analytical framework before you start spending anything.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

What would you most like to change about the world of growth? I would change platforms. I think there is a lot of bullshit on privacy where they use as well sometimes this pretext to just reposition their platform as a brand platform. And because it's brand, just spend whatever you want and you don't track anything and it's better for them.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

What would you most like to change about the world of growth? I would change platforms. I think there is a lot of bullshit on privacy where they use as well sometimes this pretext to just reposition their platform as a brand platform. And because it's brand, just spend whatever you want and you don't track anything and it's better for them.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

What would you most like to change about the world of growth? I would change platforms. I think there is a lot of bullshit on privacy where they use as well sometimes this pretext to just reposition their platform as a brand platform. And because it's brand, just spend whatever you want and you don't track anything and it's better for them.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

Because whether you sell it or not, it's a huge perception shift. It's legit. Are you worried that the banking license will inhibit speed? I mean, we're working with different banking licenses, you know, across the world. We got the one in Mexico and so on. It's just business as usual.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

Because whether you sell it or not, it's a huge perception shift. It's legit. Are you worried that the banking license will inhibit speed? I mean, we're working with different banking licenses, you know, across the world. We got the one in Mexico and so on. It's just business as usual.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

Because whether you sell it or not, it's a huge perception shift. It's legit. Are you worried that the banking license will inhibit speed? I mean, we're working with different banking licenses, you know, across the world. We got the one in Mexico and so on. It's just business as usual.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

Final one. What company growth strategy have you been most impressed by outside of Revolut? I think Nubank has done really good. Why?

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

Final one. What company growth strategy have you been most impressed by outside of Revolut? I think Nubank has done really good. Why?

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

Final one. What company growth strategy have you been most impressed by outside of Revolut? I think Nubank has done really good. Why?