Antoine Le Nel

What is the biggest mistake founders make when hiring growth teams? They hire generalists to do a bit everything they should focus. You've got a growth leader. He comes to you and says, Antoine, I'm starting my new role tomorrow as head of growth. What do you advise them the day before they start? Build the analytical framework before you start spending anything.

What is the biggest mistake founders make when hiring growth teams? They hire generalists to do a bit everything they should focus. You've got a growth leader. He comes to you and says, Antoine, I'm starting my new role tomorrow as head of growth. What do you advise them the day before they start? Build the analytical framework before you start spending anything.

What would you most like to change about the world of growth? I would change platforms. I think there is a lot of bullshit on privacy where they use as well sometimes this pretext to just reposition their platform as a brand platform. And because it's brand, just spend whatever you want and you don't track anything and it's better for them.

What would you most like to change about the world of growth? I would change platforms. I think there is a lot of bullshit on privacy where they use as well sometimes this pretext to just reposition their platform as a brand platform. And because it's brand, just spend whatever you want and you don't track anything and it's better for them.

What would you most like to change about the world of growth? I would change platforms. I think there is a lot of bullshit on privacy where they use as well sometimes this pretext to just reposition their platform as a brand platform. And because it's brand, just spend whatever you want and you don't track anything and it's better for them.

Because whether you sell it or not, it's a huge perception shift. It's legit. Are you worried that the banking license will inhibit speed? I mean, we're working with different banking licenses, you know, across the world. We got the one in Mexico and so on. It's just business as usual.

Because whether you sell it or not, it's a huge perception shift. It's legit. Are you worried that the banking license will inhibit speed? I mean, we're working with different banking licenses, you know, across the world. We got the one in Mexico and so on. It's just business as usual.

Because whether you sell it or not, it's a huge perception shift. It's legit. Are you worried that the banking license will inhibit speed? I mean, we're working with different banking licenses, you know, across the world. We got the one in Mexico and so on. It's just business as usual.

Final one. What company growth strategy have you been most impressed by outside of Revolut? I think Nubank has done really good. Why?

Final one. What company growth strategy have you been most impressed by outside of Revolut? I think Nubank has done really good. Why?

Final one. What company growth strategy have you been most impressed by outside of Revolut? I think Nubank has done really good. Why?

Because they've managed to go very, very, very deep in a huge market. That's quite remarkable what they've done. It's really, really cool. And now they are on Mexico. They are getting some very nice growth. But what they've done in Brazil is truly impressive.

Because they've managed to go very, very, very deep in a huge market. That's quite remarkable what they've done. It's really, really cool. And now they are on Mexico. They are getting some very nice growth. But what they've done in Brazil is truly impressive.

Because they've managed to go very, very, very deep in a huge market. That's quite remarkable what they've done. It's really, really cool. And now they are on Mexico. They are getting some very nice growth. But what they've done in Brazil is truly impressive.

Yeah. It's truly impressive. Incredible. David is amazing. So is Jack. Listen, Antoine, I've loved doing this. Thank you so much for putting up with my prime questions. And you've been amazing. Thank you. Thanks a lot.

Yeah. It's truly impressive. Incredible. David is amazing. So is Jack. Listen, Antoine, I've loved doing this. Thank you so much for putting up with my prime questions. And you've been amazing. Thank you. Thanks a lot.

Yeah. It's truly impressive. Incredible. David is amazing. So is Jack. Listen, Antoine, I've loved doing this. Thank you so much for putting up with my prime questions. And you've been amazing. Thank you. Thanks a lot.