Anurag Agarwal

Where we've been really able to hack growth is through these strong institutional partnerships.

So we're the only company that is talking about this subject matter when it comes to kids.

And as a B Corp, we're very aligned in mission with nonprofit organizations.

So think WWF, the Nature Conservancy, zoos, museums.

I'll give you one example, right?

In New York City, we have the Bronx Zoo.

Two million kids in the tri-state area visit the Bronx Zoo every year.

But to have the Bronx Zoo experience, you actually have to go all the way to, you know, the Bronx.

Yeah, well, it is a long distance.

Long distance if you're a parent with a kid or a kid that can't travel by him or herself.

And you're buying a $15 ticket, and when you go in, you're spending another $50 to $80 just to have that experience.

The bigger challenge is that the Bronx Zoo has never been able to export their on-campus experience beyond the walls and reach classrooms and homes and tell their story beyond New York to the rest of the country and the world.

And they're a great institution.

What do we do?

We can now create a custom Mission Bronx Zoo, leveraging our product platform, and for the first time, give them the ability to reach an entire universe of audience that was close to them.

Thank you.

You've been in our strategy sessions because that's the future of where we see this go.

Once we've accessed these channels, we're talking to zoos, aquariums all over the world right now.

In Singapore, we're talking to the Singapore Zoo and the aquarium there and the bird park there.

In this country, we're talking to the Bay Aquarium in San Francisco, and we're talking to a few other institutions all over.