Anya Cheng

speaker

611 appearances 2 recordings 2 series first heard Jun 2026 last heard 8 Jul

Anya Cheng’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 2 in all, peaking in Jul 2026 with 1.

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You're asking the right person because I live live shopping for Meta.

So...

I built live shopping, Instagram, Facebook shopping.

I helped to build the team.

I actually built a live shopping feature for Meta.

I think for sure it's going to expand.

Most people ask me the question differently, though.

They ask me why it's so slow in the US.

As you know, it's been super popular in China, Southeast Asia.

Most of the countries there, live shopping is their everyday life.

And every year I heard VC investors come to me and say, Anya, can you do diligence in this company?

We really think that it's going to blow up next year.

But after a few years, still not yet.

Not everywhere yet.

I still truly believe it will be very, very popular.

But the reason why it hasn't been, I think many reasons.

Number one, I think in the U.S., we tend to be a little bit more conservative.

fragmented in terms of platform, like commerce platform or payment platform.

Most people don't feel comfortable giving Facebook your credit card.

In China, Southeast Asia, many of those companies, their platform for payment is exactly the same

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