Arthur Brooks

speaker
984 appearances 1 recordings 1 series first heard Jul 2026 last heard 11 Jul

Arthur Brooks’s voice in public audio — every appearance, attributed to the second.

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Recordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.

Appearances

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ultimately, because if it doesn't, then there is no hope.
So the answer is maybe.
Well, it depends on what happens, I imagine.
Well, no, it doesn't actually depend on the outcome so much as with the nature of the risk.
So entrepreneurs take a lot of risk, but so do compulsive dabblers.
And so risk per se isn't good, but risk in search of an explosive reward and done prudently and managed in the right way can be the most rewarding thing possible.
Now, we could go and talk about Jeff Bezos or Steve Jobs or...
Henry Ford, who took incredible risks in search of these entrepreneurial results that were outsized and the wonderful things they were able to do.
But that's actually not the best example.
The best example of the biggest entrepreneurial risk that leads to the biggest rewards falling in love, that is the ultimate enterprise.
A family, a marriage, babies, that's an enterprise.
That's way bigger deal than Apple computer.
That's a way bigger deal.
And it's a little explosion, boom, boom, boom, boom, happening all over the place, less than it was, which is problematic.
But that's risk in the enterprise of life.
And I talk to my students about this all the time.
I say, you want to be an entrepreneur?
Yeah, good.
Go raise $25 million in venture and throw it behind your crazy scheme on the internet.
I don't care.
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