Ashley Capps

speaker

148 appearances 1 recordings 1 series first heard Jan 2025 last heard Jan 2025

Ashley Capps’s voice in public audio — every appearance, attributed to the second.

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The Game with Alex Hormozi · Helping a Personal Stylist Scale Past $3M | Ep 811 · 24 Jan 2025 podcast

I know.

But have stylists in major metros.

So have stylists in other metros and then the long term is to be able to create a training program for them.

Super, super long term.

Yes.

And in other major metros.

Leads.

We need lead flow. We need more of them consistently and we just, we need more at bats. So that's really what it is. And also I haven't been able to be as consistent with content creation and I think there's opportunity missed there.

So 309 in total revenue, 130 in profit, 42% net margin, blended CAC of 600. LTV is 10K annually, so that gives us a 16 to 1 LTV to CAC ratio. 600 in marketing spend, show rate's 100%, close rate's 50. Okay, got it.

Cost per click, $1.89. Total clicks, 1,800.

Yeah, so like personal stylist near me, Los Angeles personal stylist.

I do not show prices.

It's just an opt-in page.

oh, how many leads?

Okay.

Well, so that right now... That's leads. Yeah. The funnel is just like book a call.

So I think that that's... Is there a video? That's being implemented right now.

But I think that that's the big problem is it's just like, hey, buy right now.

Okay, also people that are in pain right now, because they know that they're searching for it. So 6K total spend, 158 leads, 38 bucks a lead, total sales eight, CAC 750, same LTV.

Thing is, Thumbtack is like 90 to 95% unqualified in terms of purchasing power. So we were able to rank higher for SEO through this page,

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