Aydin Acar
๐ค SpeakerAppearances Over Time
Podcast Appearances
I would say there was around 2012, 2013, some friends and family around, around like a million dollars.
Total, I would say at most.
Yeah.
And obviously that includes the money that we put ourselves.
I mean, it's all sales team.
We have a very, you know, young and dynamic sales team.
And some of them are, you know, especially when they're just hired, they're just focusing on like outbound lead generation.
We recently built, and this is very recent, just like past quarter, we have a marketing team for inbound lead generation as well.
So the customer acquisition for that, I would say, but most of it is like
Again, it's our members, people, brands come and see, uh, they, you know, whatever they search their products, uh, on Google, uh, they come to our page because we have the largest amount of, uh, user generated content out there.
And then it leads a lot of inbound increase.
As far as like, you know, our sales, our marketing budget annually is at the moment around half a million dollars.
This is mostly B2B.
We spend almost nothing for B2C, again, because we acquire new members based on its old.
I mean, people talk about, you know, products.
But that budget will continue to rise.
And like I said, B2B marketing budget is a very new budget.
It's just something that we added this year.
To be honest, we did not.
We are in the process of making that ROI calculate.