Ben Fisher

speaker
1,033 appearances 6 recordings 5 series first heard Mar 2016 last heard 29 Jun

Ben Fisher’s voice in public audio — every appearance, attributed to the second.

Trend

recordings per month · last 12 months
5 · Jun OctJan 26AprJulnow

Recordings per month over the last 12 months — 5 in all, peaking in Jun 2026 with 5.

Appearances

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Um, so yeah.
So help us.
So where's hard hook now?
What does it do and why do people pay you?
Sure.
So the idea is that people spend a bunch of money on user acquisition.
Uh, they, they're doing retargeting, they're sending, they're spending a lot of money driving people to the landing pages, but 70% of people who add something,
into a cart, abandoned.
It ranges by site, but that's more or less the industry standard is that over 70% of all people who add a cart, add something to their shopping cart, abandon it.
So our software basically takes the people who've begun to check out, who've added something to their cart, have begun to check out and then stopped for whatever reason,
We send them an email campaign designed to get them to come back and complete the purchase.
Yeah.
So it's evolved.
And quite frankly, we're still figuring it out.
When I first joined...
As I mentioned, Jordan had basically had a couple customers.
I think they were doing, at the time, they had a couple paying $500 a month, some people paying like $30 a month.
It was initially based off a percent of recovered revenue.
We've gone back and forth on that.
we went to like just a paid tier plan because the recurring revenue part, I'm sorry, the percentage of sales actually was tough for bigger companies to, they wanted to know how much they'd pay and they would, because they have like quotas and stuff.
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