Ben Greenfield

And then there's a few different places you can get them, like

Block blue light is one source, bond charge is another source.

Another example would be, we know that the sun, as it goes through the day, exposes us to the full spectrum of light that is ideal for good sleep, for what we'd call good circadian rhythmicity.

But these bulbs are designed to simulate that outdoor ancestral environment.

Back to the root of your question, Hala, using modern science in indoor space to simulate that.

In an ideal scenario, even though this is not doable for a lot of people, I realize, you would see some bright red light in the morning, simulating sunrise.

Another example would be air, right?

We know that outdoor air quality in most areas, maybe not Delhi or LA during the wildfires, but for the most part, outdoor air tends to be less stale, less moldy, lower in particulate matter.

The red light would begin to diminish and be replaced by blue light as the day progresses.

That's a very small particulate matter that's harmful for the lungs.

And then as evening approaches, blue light and that full spectrum of light begins to diminish and be replaced by more red light, almost like a bright light sandwich.

And to achieve that indoors, you need to have some kind of air recirculation built into an office or home environment.

So red light to full spectrum light back to red light.

If you can't get that, you need some kind of HEPA air filtration system.

Now, in our home, we have bulbs in each room of the house that will go to sunrise when you flip them on once.

We did all three in our home.

We have air scrubbers to keep mold and mycotoxins in the area where they can actually be filtered.

And then if you flip them off and flip them on again, they'll do full spectrum daytime sunlight.

And then we have air filters.

And then if you flip them off and flip them on again, they go to evening.