Ben Taylor

Yeah, there's a mix of, you know, home and office. And, you know, because of we produce a lot of the stuff that allows you to work at home. So there's folks from all over the country, all over the world that are on my team that are on that I work with. So we go in every now and again, but it's not as much a mandate as much as how do we make this a good experience when we go in?

Yeah, there's a mix of, you know, home and office. And, you know, because of we produce a lot of the stuff that allows you to work at home. So there's folks from all over the country, all over the world that are on my team that are on that I work with. So we go in every now and again, but it's not as much a mandate as much as how do we make this a good experience when we go in?

Yeah.

Yeah.

Yeah.

That's the hardest one to do. I mean, it's what is customer experience? I mean, it's kind of like our earlier bit. It's defined a thousand ways. Now, I am responsible also for the services portfolio at Cisco and the marketing revenue demand generation for services. And so that's usually easier because it's been around longer as a concept. When we talk about customer experience, it can be

That's the hardest one to do. I mean, it's what is customer experience? I mean, it's kind of like our earlier bit. It's defined a thousand ways. Now, I am responsible also for the services portfolio at Cisco and the marketing revenue demand generation for services. And so that's usually easier because it's been around longer as a concept. When we talk about customer experience, it can be

That's the hardest one to do. I mean, it's what is customer experience? I mean, it's kind of like our earlier bit. It's defined a thousand ways. Now, I am responsible also for the services portfolio at Cisco and the marketing revenue demand generation for services. And so that's usually easier because it's been around longer as a concept. When we talk about customer experience, it can be

A bit more difficult to navigate. So I kind of just say, hey, I am there from a marketing sense to engage our customers in a way that makes them feel better. I mean, I know that that's a little oversimplified, but that is how I tend to introduce it and then move on at the dinner party.

A bit more difficult to navigate. So I kind of just say, hey, I am there from a marketing sense to engage our customers in a way that makes them feel better. I mean, I know that that's a little oversimplified, but that is how I tend to introduce it and then move on at the dinner party.

A bit more difficult to navigate. So I kind of just say, hey, I am there from a marketing sense to engage our customers in a way that makes them feel better. I mean, I know that that's a little oversimplified, but that is how I tend to introduce it and then move on at the dinner party.

I do.

I do.

I do.

I don't know. What's the best way to do it that isn't going to be controversial or is?

I don't know. What's the best way to do it that isn't going to be controversial or is?

I don't know. What's the best way to do it that isn't going to be controversial or is?

Content marketing is dead. I mean, that's the easiest way. Content marketing should be dead. It is... When we talk about content marketing and focusing on the output, it is a driver of a waste of time and a waste of effort. And most importantly, you are detached from what is meaningful to the customer.

Content marketing is dead. I mean, that's the easiest way. Content marketing should be dead. It is... When we talk about content marketing and focusing on the output, it is a driver of a waste of time and a waste of effort. And most importantly, you are detached from what is meaningful to the customer.

Content marketing is dead. I mean, that's the easiest way. Content marketing should be dead. It is... When we talk about content marketing and focusing on the output, it is a driver of a waste of time and a waste of effort. And most importantly, you are detached from what is meaningful to the customer.