Ben Uyeda
๐ค SpeakerAppearances Over Time
Podcast Appearances
I don't want to have a team of assembly line production.
That would actually be more efficient from a sort of, you know, total sort of business view.
But it would also eliminate the reason I got into this the first place.
And it wouldn't sort of leverage my skill set because then I wouldn't be designing and making content.
I love the way you're thinking because that's actually a technique that we use a lot where we'll stack products.
We'll often try to find two or three brands that are compatible.
If we're working with Home Depot, we also want to work with products that are sold within Home Depot.
And so even if you're not getting paid for all by all of them, you can at least tell them and they'll probably put some promotional effort behind it.
So even if I'm, you know, if I'm doing a video for Home Depot and quick reach in it, which is a concrete company, and let's say they're not paying me for that video, I'll still tell them and let them know and give them dimension because they're likely to.
promoted on their social medias.
And sometimes they'll even put like a boosted post behind it on Facebook.
So it's still about sort of collecting and acquiring assets.
Now, obviously it's really ideal when you can stack multiple branded content fees within one video.
That's great.
And that happens sometimes.
But I think the key is to always just sort of say,
I look at this way, right?
In a particular type of content I do, brand and product mentions, they aren't getting in the way.
They're actually essential.
Right.