Benedict Evans
speaker
941 appearances
1 recordings
1 series
first heard May 2025
last heard May 2025
Benedict Evans’s voice in public audio — every appearance, attributed to the second.
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Appearances
Which to me incidentally I t I think that stickiness, I don't think it's a network effect.
The memory of everybody and would it would that work?
But the memory just of you is a ne is a is a m is a s is stickiness, certainly.
But
Maybe.
Um but again there's a there's a there's a there's a there's a point here which is that um
There's an analogue here of the interest graph that the meta has of you.
and in fact, again, you could draw a diagram here.
You could say, well, there's there's there's a there's there's half a dozen different interest graphs.
Because Google and Meta and Amazon and maybe OpenAI have interest graphs around you of different of different kinds.
Apple also in principle has an interest graph, it just refuses to use it.
Except now with the new Siri, it's starting to create something like that.
It's got a personal graph.
What do they call it?
Personal context.
Um, but then that's not really what you're interested in.
They're not looking at what have you looked at in Safari and Instagram and TikTok.
And this is in a sense what Google hasn't done on Android though, but you know, then when your in principle your smartphone
has a view of you that Google and Meta don't and Amazon don't have.
And in principle, an LLM might allow on the phone would be able to look at that and say, aha, well based on your viewing in TikTok and YouTube and Instagram and your messaging with your friends and this, I'm going to make this suggestion to you.
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