Beth Lyons

Because, yeah, because they're punching way above their server weight.

Open AI.

Absolutely.

Right.

You generate the video through whatever model you were going to do.

And it gives you one stop for the voice, for the background music, for the sound effects, all those kinds of things.

And I feel like that's them making a play for there are better.

Um, there are better, uh, like they're better at those three things than anyone else.

So if you're generating the video from the same model anyway, come to open, come to 11 labs.

Uh, yeah, it's not even Monday anymore.

And I'm still, uh, on Monday, uh, vocabulary apparently.

Yeah, it's, um, I, I feel like this is one of those things that we see.

It's like the, the, um, the AI version of, you know, you made the movie and then the marketing department got ahold of the movie and did the, you know, all the movie assets, the engineers put this together and this is my speculation, right?

Like I don't, I don't have inside track on what 11 labs does.

But I feel like this was the engineers, you know, were responding to, hey, wouldn't this be cool?

This is like a really interesting thing that we could do.

And then it got passed on to marketing and they said, oh, look, let's demo these things, which doesn't have anything to do with why you would do this at 11 Labs, right?

Because you're right.

Those things that they're talking about aren't that big.

This is the only good model.