Bill Gurley

And then you compare that to your current life.

And unfortunately that can create anxiety, but I do think that might be part of it.

You'll be familiar with the zygonic effect.

And there's an interesting way to flip it on its head.

When Jeff Bezos was trying to convince himself to go start Amazon, he had this incredible job at D.E.

Shaw.

And David Shaw didn't want him to leave, so he was trying to talk him out of going.

And Bezos has this thing.

It's on YouTube.

You can go watch it.

Yeah.

He self-proclaimed it was very nerdy, but he called it the regret minimization framework.

And he just imagined he's 80 years old and was trying to get advice from his 80-year-old self about what to do.

So he put himself in that future place where he might have that

that boldness regret and in my own career, um, people, I, I had two different, um, jobs I started and then switched before I got into venture capital, which was definitely my dream job.

And in both of those cases, a couple of years in, I paused and reflected, and I only thought about this as I've been, um, promoting the book, I paused and reflected, do I want to do this for 30 years?

and was able to like fast forward that in my brain.

And I was unhappy with that reflection, which encouraged me to think about what's next.

Well, it's actually quite synonymous with one of the seven habits of highly effective people begin with the end in mind.

Yeah, I have.