Blake Scholl
speaker
562 appearances
1 recordings
1 series
first heard Jul 2026
last heard 29 Jul
Blake Scholl’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.
Appearances
So iteration would take very large teams, enormous amounts of time, and eventually you'd have to just say, good enough, it's time to move on and actually build.
But instead, we took a different approach.
We said all of this engineering that historically exists in spreadsheets really should exist in software.
The spreadsheet engineering is like baby software.
It's really code, but it's getting treated like a second-class citizen with no automated integration, no automated testing, no continuous integration, none of that stuff.
So we said, let's fix it.
And we built a system called MakeBoom.
And MakeBoom lets you literally define an airplane in a configuration file.
And then you can run a script that does a whole aircraft simulation.
And in just a few minutes, you can have a good idea of how well your design performed.
How far could it fly?
What would its fuel burn be?
How many passengers could it carry?
What would the trade-offs be?
And this would allow us not just to evaluate design ideas, it would allow us to go do studies of what airplane we should build.
Out of the infinitely many conceivable supersonic jets, what is the correct one to build?
How do we get to product market fit?
You can't get to product market fit on a supersonic jet by building it and seeing if anybody likes it.
You have to analyze very carefully the art of the possible and also what will maximize the market opportunity.
And by being able to understand the universe of conceivably buildable airplanes digitally, we're able to narrow in on the one that we would actually want to go build.
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