Bo Eason

That's where you start a story. No one's interested in your success. They're only interested in the climb. That's it. That's what connects us to human beings. That's why you've got to start at your lowest moment.

That's where you start a story. No one's interested in your success. They're only interested in the climb. That's it. That's what connects us to human beings. That's why you've got to start at your lowest moment.

Here's why people go to the theater. This is why you go to the theater. I heard a movie star say this once. It was a lady movie star. And she said this, people don't come to the theater to see me. They come to the theater to see themselves. That is so accurate, you guys. No one goes to an event. No one goes to a speech. No one comes to a podcast to see me or to see John.

Here's why people go to the theater. This is why you go to the theater. I heard a movie star say this once. It was a lady movie star. And she said this, people don't come to the theater to see me. They come to the theater to see themselves. That is so accurate, you guys. No one goes to an event. No one goes to a speech. No one comes to a podcast to see me or to see John.

Here's why people go to the theater. This is why you go to the theater. I heard a movie star say this once. It was a lady movie star. And she said this, people don't come to the theater to see me. They come to the theater to see themselves. That is so accurate, you guys. No one goes to an event. No one goes to a speech. No one comes to a podcast to see me or to see John.

You're here to see yourself. And the only way you can find yourself is through my story or John's story. And that's what you relate to. So you see yourselves differently. inside of, well, I'm the guest on this podcast. So you're seeing yourself through my journey. I'm telling you stories of my dad. Well, you're not thinking of my dad. You're thinking of your dad.

You're here to see yourself. And the only way you can find yourself is through my story or John's story. And that's what you relate to. So you see yourselves differently. inside of, well, I'm the guest on this podcast. So you're seeing yourself through my journey. I'm telling you stories of my dad. Well, you're not thinking of my dad. You're thinking of your dad.

You're here to see yourself. And the only way you can find yourself is through my story or John's story. And that's what you relate to. So you see yourselves differently. inside of, well, I'm the guest on this podcast. So you're seeing yourself through my journey. I'm telling you stories of my dad. Well, you're not thinking of my dad. You're thinking of your dad.

The more personal your stories are, the more effect you have, because here's what it does. It puts people inside of their own life. And that's where people want to be. They go to the theater to see themselves, not the act, not the actor, but if the actor can put me in my life, he gets rewarded for ever. So think about that. You guys, your stories are not selfish.

The more personal your stories are, the more effect you have, because here's what it does. It puts people inside of their own life. And that's where people want to be. They go to the theater to see themselves, not the act, not the actor, but if the actor can put me in my life, he gets rewarded for ever. So think about that. You guys, your stories are not selfish.

The more personal your stories are, the more effect you have, because here's what it does. It puts people inside of their own life. And that's where people want to be. They go to the theater to see themselves, not the act, not the actor, but if the actor can put me in my life, he gets rewarded for ever. So think about that. You guys, your stories are not selfish.

They are personal and they mean something to you. The more they mean to you, the more they mean to the audience. So you're giving your audience the greatest reward you can give to any audience, which is to put them into their own life, which is where they want to be. And they see themselves through your life, through your story, through your dreams, they see their dreams.

They are personal and they mean something to you. The more they mean to you, the more they mean to the audience. So you're giving your audience the greatest reward you can give to any audience, which is to put them into their own life, which is where they want to be. And they see themselves through your life, through your story, through your dreams, they see their dreams.

They are personal and they mean something to you. The more they mean to you, the more they mean to the audience. So you're giving your audience the greatest reward you can give to any audience, which is to put them into their own life, which is where they want to be. And they see themselves through your life, through your story, through your dreams, they see their dreams.

Do you see how this works? There's this term that was invented a couple of decades ago, and I hate it. And people use it all the time when they speak or when they tell a story, they preface their story by saying, well, I'm going to tell you a story. It's not about me. They'll say this term. It's not about me.

Do you see how this works? There's this term that was invented a couple of decades ago, and I hate it. And people use it all the time when they speak or when they tell a story, they preface their story by saying, well, I'm going to tell you a story. It's not about me. They'll say this term. It's not about me.

Do you see how this works? There's this term that was invented a couple of decades ago, and I hate it. And people use it all the time when they speak or when they tell a story, they preface their story by saying, well, I'm going to tell you a story. It's not about me. They'll say this term. It's not about me.

Well, right then you should run out of the room because that's going to be a crappy story of narcissism. Don't use that term. It's not about me. If you tell a personal story, you are giving your audience the greatest reward you can ever give, which is putting them in their own lives. That's what I want. That's where people go wrong. That's why they sound like they're bragging.

Well, right then you should run out of the room because that's going to be a crappy story of narcissism. Don't use that term. It's not about me. If you tell a personal story, you are giving your audience the greatest reward you can ever give, which is putting them in their own lives. That's what I want. That's where people go wrong. That's why they sound like they're bragging.

Well, right then you should run out of the room because that's going to be a crappy story of narcissism. Don't use that term. It's not about me. If you tell a personal story, you are giving your audience the greatest reward you can ever give, which is putting them in their own lives. That's what I want. That's where people go wrong. That's why they sound like they're bragging.