Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Blog Pricing

Bob Gilbreath

๐Ÿ‘ค Speaker
145 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

but with media style numbers.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

So kind of breaking a few rules, following a few of the other rules that we're seeing on the market.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

No, I don't think anyone's over 10% of our customers.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

Okay, got it.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

And I mean, the thing, my previous company was an agency.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

You know, this is more, you know, it's sort of technology and service, which we never had in the agency world.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

And, you know, we're not billing people by the hours, it's by actual results.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

Launched it almost five years ago.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

Next month will be.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

And we started focused on kind of the SaaS part of our business, which is a Pinterest marketing optimization.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

And we saw a big opportunity there where large brands seeing the growth of Pinterest and it being a platform where content is actually from advertisers makes Pinterest better.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

And so that was kind of like the starting point of our business.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

But we saw back then there'd be a big opportunity for us to grow beyond that Pinterest focus, using that as a way to get a foot in the door, but then go bigger into more content influencer marketing.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

So a couple of years ago is where we started launching our influencer marketing product.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

And now that's it's on fire.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

We've raised about $10 million over those years.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

Well, here's what the conversation is now.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

We're profitable.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

and have great margins.

SaaS Interviews with CEOs, Startups, Founders
874 How This $10m+ Agency Keeps 85%+ Gross Margins

And I'm not fundraising right now.