Bob Mondello
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But while its box office prospects had been largely written off, Melania is now expected to earn $8 million this weekend, the best opening for a non-concert documentary in a decade.
Predictably, it's playing especially well in red states.
The top-grossing cities include Dallas, Orlando, Phoenix, and Las Vegas.
Both of the week's frontrunners, the genre flick Send Help from Disney and the scrappy indie Iron Lung made by a YouTuber, are poised to take in about $17 million through Sunday.
But the surprise of the weekend is the documentary Melania, about First Lady Melania Trump.
The review aggregator Rot Tomatoes has the film at a catastrophic 6%.
But while its box office prospects had been largely written off, Melania is now expected to earn $8 million this weekend, the best opening for a non-concert documentary in a decade.
Predictably, it's playing especially well in red states.
The top-grossing cities include Dallas, Orlando, Phoenix, and Las Vegas.
Snowy weather is giving movie theaters very little mercy this weekend.
Mercy being the thriller about an artificial intelligence justice system that is this week's only wide release.
What was projected to be a $15 million opening now looks more like $12 million.
and observers place the blame on snow.
More than 20 states, from Texas to New York, have declared states of emergency
And all three of the nation's biggest movie chains, AMC, Cinemark, and Regal, announced dozens of individual theater closings.
As a result, movie box offices overall will only take in about $58 million, making this the lowest weekend of the year so far.