Brad Costanzo

They were a publishing business that I had selling information products.

Well, that one was, it was a, there was a multitude of products.

So there wasn't just one name.

I mean, there was, it was an LLC that I sold.

However, the, there was a dating and relationship advice product.

There was a personal development product and there was a real estate investment product that were all inside that portfolio.

Well, what's funny is I was never even in the dating, although I was selling some stuff to dating advice, I was never in this whole pickup community and I was never really a part of that.

I just recognized kind of a cool little hole in the community.

And, uh, long story short, I, I realized that, um, people who are selling dating advice, we're talking about, oh yeah, occasionally I use magic tricks to meet women, et cetera.

And I was like, okay, I like magic tricks.

I'm going to create a course teaching guys how to use basic magic tricks along with all of the other stuff they're doing.

So I was never even really selling dating advice.

It was just like fun bar tricks.

And I integrated that into everybody's products.

So I kind of found a hole and I filled it.

I'm under NDA, but I can say mid six figures.

Yeah.

I can't say exactly what it is.

Second one was called, uh, pig P I G tones, T O N E S. And it stood for politically incorrect GPS tones.

So way back in the day, my, uh, back in like 2008, my partner and I, we built this company where we kind of hacked into in a,