Brad Fishman

speaker
2,160 appearances 6 recordings 1 series first heard Oct 2010 last heard Mar 2012

Brad Fishman’s voice in public audio — every appearance, attributed to the second.

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And y the the you know, you're gonna talk about it and we can talk everything about it.
We can talk about anything about PR or you can talk about social media.
But when anyone who's going to look to buy a franchise opportunity, they're gonna Google you.
Mm-hmm.
And the question is is how do I get to the top of that Google you know, what we would like to call the first page?
The analytics that go by it and what goes on with it.
And you know, social media is going to have more and more impact as time goes on.
It's just the way life is.
Are people still gonna use general media?
Absolutely.
Because and who knows?
what the USA today from possibly down the you know, down the road is going to be what you read online.
But someone has still gotta read the content, someone is still gonna put together the stories.
That's that's such a hard question because and I get this all the time.
A lot of the franchise owers still want to be able to control the content.
So, how far do you let your franchisees go?
uh from a social media standpoint.
I mean that's that's a well
Oh, absolutely.
And but a l you know, unfortunately in a lot of cases it becomes budget.
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