Brad Martineau

So we would say, oh, hey, just go talk to a developer.

And any time you tell an entrepreneur to go talk to a developer, they –

Curl up in the fetal position and start sucking their thumb.

So we just went out and we started building the tool.

And that has since spun off.

And then we've also built another tool that helps us do better reporting that we launched at the end of last year and we're really starting to push a lot this year in terms of growing the subscriber base there.

So plus this has been going.

We've got an internal membership that we have that has software around it.

Yeah, plus this is $59 a month, and then the Sixth Division kind of internal membership slash software reporting tool, that's $97 a month.

Yeah, I mean, that was later in the year.

So 90% to 95% was the two-day makeover.

We started creating some ongoing service offerings.

So we had some of that revenue came in where we started to have people that said, hey, I want to pay you on an ongoing basis.

And we created that offering.

And at the very end of last year is when we really started to try and launch into this $97 a month program.

So that's like a drop in the bucket.

Most of that revenue is coming this year as we're starting to grow that thing in the first quarter.

you know, for eight months in now.

So we've been pushing it kind of on the back end of our services.

And at the end of the year, our big push is to start creating funnels that allow people to get into that membership without having to go through one of our upfront service offerings.