Brad Milkey
speaker
9,744 appearances
60 recordings
1 series
first heard Jun 2026
last heard today
Brad Milkey’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 60 in all, peaking in Sep 2026 with 21.
Appearances
It's a mouthful, but they've got the white bread, they've got the crimped edges.
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Their boxes are even the same size, featuring a familiar-looking sandwich with a bite taken out of it.
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Within months, Smucker sued, claiming TJ's had violated their trademark specifically to cannibalize their business.
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Trader Joe's claims its sandwiches aren't copying anyone.
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For instance, they say our sandwiches aren't even circular.
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To which I said, wait, what?
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I've seen these things, they look circular to me.
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Well, if you look closely, those crimped edges resemble a square with very rounded edges.
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Trader Joe's calls them squirkles.
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The supermarket chain also takes issue with the idea that they're copying the packaging, noting that Smucker only
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Redesigned its boxes two years ago.
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They don't get to claim legacy status.
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In fact, listen to this line in court documents.
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Its sandwich's appearance and cartoon avatar are no Nike swoosh or McDonald's Golden Arches.
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That is legalese for who do you guys think you are?
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But remember, Trader Joe's is no stranger to trademark lawsuits, and they're not always on the side of the little guy.
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More than a decade ago, a Canadian man noticed there were no Trader Joes in Canada and started hauling TJ's products north of the border, where he resold them at a higher price.
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He called it Pirate Joes.
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He argued that anyone should have the right to sell something they've already bought for themselves fair and square.
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Like if Trader Joe's wants to sell them at lower prices in foreign markets, they can, they should.
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Showing 3141–3160 of 9,744 · page 158 of 488
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