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Brandon Bruce

๐Ÿ‘ค Speaker
224 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

So whereas there's a lot of companies that are really focused just on the individual needs of salespeople, we can serve the full sales team as well as support as well as customer success.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

And so we really are able to get our, you know, our hooks into organizations and serve them.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

So they're on one tool.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

So we have a lot of customers that will,

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

onboard a new customer-facing employee and give them a license of Salesforce, a license of Outlook or Gmail, and a license of Serious Insight, and they're up and running.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

But we compete with companies like an InsideSales.com, like a Yesware, other folks that are in the sales acceleration space.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

So net negative turn.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

So we always add more seats than we lose.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

You know, the primary reasons and for those listeners in the SaaS business, they'll probably nod their heads.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

And for those that are unfamiliar with SaaS, you know, one of the main reasons is simply the credit card number changes.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

So we have folks that are... Damn expiration date.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

that are really focused on just following up on getting a new credit card and getting it updated.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

So, you know, churn is something that all of us in the SaaS business really focus on because we want to minimize that.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

And that's the magic of recurring revenue is getting it to come back next year.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

You know, lately we've added that new tier, the $29 tier for the closer plan, which is already very popular.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

We'll be adding some higher end tiers coming up here over the next few months as well.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

So there's gonna be some upgrade opportunities for existing customers that are demanding more functionality.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

So our product team is hard at work on that.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

We're also doing more on the customer success side.

SaaS Interviews with CEOs, Startups, Founders
Cirrus Insight Is Doing $640k in MRR (Dec 2015) With Much Bigger Plans EP 226

So there's a lot of companies that really want to figure out how to get the most out of Salesforce, how to maximize their workflows, get the most out of this really powerful platform.