Brandon Dawson

speaker

2,042 appearances 4 recordings 3 series first heard Feb 2025 last heard 17 Jul

Brandon Dawson’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.

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Lid is the cap.

It's the belief lid.

The higher you believe, the more energy effort you'll push into achieving it.

As soon as you lower your belief, you give up on pushing.

So the higher you believe, the higher you achieve, the lower you believe, the lower you're capped.

Well, the only way if you believe high that you're actually going to reinforce getting there is through operational effectiveness.

So I realized there's an operational effectiveness lid in the business.

If I'm a three sales manager, I'm only going to produce twos and ones.

If I'm a three producer, I'll have twos and ones.

So the only way for the business to grow and scale proportionate to my belief about what's possible is

is if my operational effectiveness grows in scale.

So conversion, all the numbers and the stats and all those things have to grow.

Or eventually I go, oh, it's not going to happen.

Or my team says, oh, he's crazy.

He believes he's going to be 100 million, but he's been doing 3 million for 10 years.

Nobody believes me anymore.

Well, to have high effectiveness and operational effectiveness and to have a high belief, there's three stages of leadership I identified.

First is the me leadership.

Do I have the patience, the persistence, the perseverance?

If I really believe in getting to 125 million, I am never giving up until I get there.

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