Brandon Herrera

I didn't have any sort of business mind.

I was literally renting an office to stream, but I was still, like, I had no merch.

I had no sponsors.

I wasn't doing anything.

I was making, like, six or seven grand on Twitch at that point, though.

Only for a few months, because it popped off after I created TikTok, but...

Yeah, that whole time my life was crazy, but it's crazy because that experience I had from that streaming, you know, when I got back up to 624 and I started losing the weight again last May.

I decided that I was, I was thinking like contemplating making videos again and getting back into that space.

And I wasn't sure about it.

And I had a dinner with a couple of friends of mine from church and they convinced me to do it.

And dude, like the first week it was like 10 million views and 17,000 followers on Instagram.

And I was like, holy shit.

Like I knew from the past, like with everything that I had done prior on socials, I was like, all right, I know what to do with this.

So I took that momentum and I just fricking ran, you know, but the Jocko partnership, dude, like I made a video to them.

a week in when I was at 17,000 followers.

And I was like, hey, I've been using your guys' products.

I want to work with you.

And I sent him a DM and I'm like, I made like this whole two paragraphs, but I'm like, if you guys work with me, you will make money.

Yeah, that's what I said.

They didn't respond.