Brett Goldstein

speaker

141 appearances 5 recordings 4 series first heard Jul 2024 last heard 9 Jun

Brett Goldstein’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 3 in all, peaking in Jun 2026 with 2.

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The Startup Ideas Podcast · The most profitable SaaS ideas I’ve heard in a long time · 1 Jul 2024 podcast

Yeah, I mean, I think conferences are a historically fantastic place to launch products. South by Southwest itself is known to... I guess it's not anymore, but it used to be this place where everyone anticipated the next social app to launch.

And so it's one of these things where it has a strong network effect, especially with these social features, which is like you host an event at a South by Southwest or a Tech Week or something like that. These events, if you're in their distribution system, get tons and tons of RSVPs. We hosted one for Tech Week, 800 RSVPs. 800 people all download your app.

Conferences are probably no more than like 20,000 people in the largest sense. So once you have that 800 people, you just do the next conference that these people are going to. That's probably how I do it. Obviously, you're targeting...

particular niches so you may want to start with the crypto community or something because these people tend to like hop from one conference to another pretty consistently um you may want to target like the tech community or another specific group of people that tends to show up consistently at these conferences but um yeah i think that's yeah how it worked cool i like this idea i think it's one you know i love a wedge man i love a wedge salad you know so

One interesting point is that conferences are actually where most people spend their learning and development budget at their companies. They're usually getting like $2,000 to $3,000 a year or something like that. These workers, these tech workers or any sort of worker, most of them spend it at conferences. This is why conference tickets are so expensive.

Because obviously the conference grounds are expensive, but they're more so expensive because these corporate people have the money to spend on them. And so what's interesting is that means that this app, because it has a business focus, it's conference focused, people get to expense it in their learning and development budget. which means you have potential right out of the gate.

You could gate some of these features, the AI chatbot information stuff, maybe some of the social features or something. You gate some features and you could charge $50 a month or something like that. $100, $250 for one conference if you wanted to. And I think you'd see adoption.

you know, in this kind of like multi-chapter, you know, story of like, first we're doing the wedge and that, and it's going to take some time. Um, but yeah, we just came up with a better idea.

Um, all right. So I have two, the next two ideas are both dating related because I'm hopelessly single in New York. Um, and, uh, I find that people just kind of talk about, don't you feel like when you're hanging out with people in a certain city, they kind of talk about whatever the thing of the city seems to be.

So it's like you hang out with people in San Francisco, they're only talking about the latest AI models and stuff like that. You hang out with people in New York where dating is like a sport, basically. Conversations naturally go back to dating. I have a couple ideas that I think would be super, super killer. The first one is basically a vertical sass for matchmakers.

So the main point is that like there are people in every community and this is like a thousand year old job who play this role of matchmaker, like particularly in like, like we're both Jewish, the Jewish matchmakers, Indian matchmakers, like, you know, any sort of religious or ethnic community, there are strong matchmakers. But what I also find interesting is that like,

There are other communities, and you're the community guys who want to hear your thoughts on this, but there are other communities that have emerged or have their own identities that also should or already have matchmakers within it. So rock climbing, rock climbing. you would think that rock climbers would get along with each other and be a good match.

You would think that CrossFitters would get along. You'd think that like, you know, people on Twitter would get along with each other. Right. Do you have any thoughts on that? I want, before I go, I want to get.

Yep. Yep, exactly.

Yeah, yeah, yeah, got it.

I thought you said you're not sober now. I'm like, I didn't get the memo.

Yeah, yeah, yeah, yeah, same. Yeah. But yeah, I think, like, you know, you think about, like, all these people who... If you talk to people in couples... One of the things that people like to do in their spare time is get their friends who are not married married. It's like a classic pastime of couples to do that. And so there's all this demand, right?

There's these dating apps, but they don't actually support this kind of third player to be involved in this process. If you think about what is the user flow of a matchmaker, it's like you have a database of people And then you have all these traits and then you need some sort of UI to be able to pair them up, and you need some sort of double opt-in to get them to go and go on the date and stuff.

So there's this whole, like, a lot of different ways to do this. You could charge the matchmaker where you basically say, like, you pay $30 a month for these features and $150 a month for these features. You could also charge in terms of, like, if you wanted to do, like, community-based, you could almost charge like a transaction fee.

So imagine if there was like a Jewish matchmaker in New York or something and I had to pay like 50 bucks a month to be part of her pool, right? Everyone pays 50 bucks a month or maybe there's some discriminatory pricing based on gender or something like that.

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