Brian Chesky

And so I think the two principles are do something so revolutionary, consumers will find you.

And number two, you're going to have to find your own new tactics.

And anything that is standard is probably stale.

I think the biggest opportunity for me is to go beyond our core business.

I do think our core business does close to $100 billion in gross sales if you net out all the other businesses, gross booking value, the total amount of reservations going through the site.

I think that could probably double one day.

I don't know how long that one day is, but...

For every person who stays in Airbnb, eight or nine stay in a hotel.

I think we can get one extra person in an Airbnb eventually.

I think that can get you to $200 billion.

I think there's a market much larger than Airbnb, which is hotels.

Again, hotels are about eight or nine times the size of Airbnb.

I don't think we'll ever be a hotel-dominant site, but we are going more aggressive into hotels.

A fun thing is that about half the hotels in the world are independents and boutiques.

They're not chain hotels.

And they're not really happy listing on the OTAs because they pay a higher commission to chains.

A lot of these independent hotels are being forced or they feel like their hand is being forced to franchise to Marriott, to Hilton or other brands because they have loyalty programs.

They can negotiate lower commissions.

So we think we can be a distribution channel for these boutiques independents.

That is a multi-billion dollar market.