Brian Ouellette

It's something I've just, I've had it, you know, I have, I've got a background in media back when I was a financial advisor.

And then I've just gotten earned media over the years quite well.

So the idea is, that's a great one.

I love third-party endorsements, getting out there and getting the story out there.

The other one is key people that are working with these existing advisors now.

Well, all the major financial publications are the ones I'm comfortable with.

So those are the ones I've either talked about me before or I've got relationships with already.

So that's who we're talking to.

Financial Advisor Magazine did a piece in October.

And then I'm talking about media sources.

And then I'm talking to a lot of the associations and a lot of people directly tied to my ideal customer.

I'm also in my third round of compliance with a major, I'm not going to say who it is because I know you're going to ask me, one of the top investment firms that we're rolling through compliance right now.

And the beautiful thing, I know how compliance works.

It's tough, right?

It's the place great marketing ideas go to die on contact, right?

This is built simple.

This whole app I've built knowing of the compliance issue.

So getting a partner like that, that's got over 10,000 financial advisors, well, that would be a good customer too.

And that model, that system I take to them.

Now I can start plugging in with all the accounting firms, attorney firms, financial advisor firms, and real estate firms.