Brianna Lester
๐ค SpeakerAppearances Over Time
Podcast Appearances
Just on Shopify, which is...
is a ball in the air, you know, like it's not, you know, you just pray to hit a target with Shopify when you're doing any type of advertising outside of that, like with Google or social media and things of that nature, but just literally been on Shopify.
We started very small.
I started going to local little vendor events and things of that nature years ago, and then have just slowly kind of progressed as the e-commerce space has grown to what is, is, you know, obviously.
So.
I had things happen in my life and I made designs about them and people kind of resonated with them.
So that's literally what it is.
It's a kind of it's an artistic thing, I guess, more or less, aside from other things.
But that's that's literally it.
They're just things I come up with in my head and I put them on shirts and hats.
Right now, we've just got this one hat on there that you guys are managing.
But we've got other stuff that people just liked and they bought it.
If I could go back in time and spend money in advertising like I am now, I would, and I think I would be a lot further because you're right.
You're absolutely right.
You come up with this idea, you've got this brand, this design, this thing, and then you're just like,
How do I get people to see this?
You know, while you're saving money, while you're trying to do that, while you're trying to do that.
And the other thing, mistake that I made, I'm sure you've probably heard this mistake too, is you get to offering too much instead of focusing on one thing and which kind of bogs you down.
And then you feel like you have to, you know, give a little bit to each thing and you actually don't get anywhere.
So that's been another thing too, just having, especially you guys helping me to kind of just focus on this one thing.