Brianna Lester

Let's get this one thing going.

and then work from there.

Well, no.

Yeah.

Well, it boils down to what does the customer want?

Like, what is the end?

Like, who's buying it?

You know, so that's who you want to cater to, obviously, you know.

So but it is it is a hard kind of realization because I've had the same type of conversation with with business owners.

And you have to kind of say, well, is who's buying it?

you know that's that's what we want to give them you know so i totally get that it is hard to come to that conclusion though because you're like i really like this okay well nobody else likes it so it's not selling so we need to get you know you need to reevaluate it that's the other thing that i kind of wanted to say about you guys is you've opened my my eyes up to so much data like there's so much data out there that you know people may or may not realize that they're missing out on that can help you make those decisions

You are right about the, you can have it, but not understand it because, you know, luckily you guys have been pretty, pretty good about explaining things the best that you can, but you're right.

You can have all this data, but if you don't understand what to do with it, you're still kind of stuck at ground zero.

So but it's it's it's been eye opening for me.

It's helped me a lot to try to see, like, what activity is the consumer doing?

Because that's what we want to know in order to get the sale, in order to grow the brand, in order to get it out there.

So if you don't look at that or at least attempt to try to figure out how to comprehend it, you're not going to get anywhere.

And Amazon is one of the biggest marketplaces ever.

So you want to try to take advantage of that as best you can.

I think it was just a matter of like what I'm doing is not working.