Bruce Anderson

And so it's good for the prime minister to do that, in my view.

And if you use that language, so what's the downside?

Are Democrats in the United States going to go, well, I guess Canada's gone MAGA, so we better not renounce tariffs and we better kind of be hostile to Canada?

They're not going to do that.

They're going to understand what he was doing and the purpose of his comments, and more importantly, the substance of the argument he was making.

We're hearing Chantel's bit for a week here.

Bruce?

Can I just, on that, I don't know if other people will find this conversation interesting, but I am really finding it interesting because

For me, the development that happened was part of a continuum of steps that the prime minister is taking on behalf of the country to reach out to the international investment community and the trade community and to deliver a message that's cogent and that's forward-looking and that's welcoming and inviting and bridge-building to those players.

And we know he's got an investor summit coming up in September in Toronto.

And so the fact that this falls along that continuum of things that you would do if you wanted to try to rally investor and trade interest with Canada, I get the point that it and I agree with the point that it makes it less newsworthy because it's not new that he's trying to do this.

But at the same time, it is a development.

It is going to the city where the biggest financial decisions in the world are made, taking a message that's about Canada that is different from the message that people would have heard for the last decade or so, and is timed for a moment in the political dynamic of both countries where it could have more effect.

And we won't be able to measure that effect in the room or in the 24 or 48 hours, but it doesn't mean that an effect wasn't had.

And I'm not suggesting that it's the role of the journalist covering that story necessarily.

to try to unpack that.

But I do think it is a development, separate and apart from whether there was a news announcement in the speech.

I heard it, especially in the context of the automotive sector.

I guess, in my mind, that is really the fortress point is...

The rest of the world is moving quickly towards EVs.