Caroline Hyde

Search for Bloomberg Tech on YouTube, Apple, Spotify, or anywhere else you listen.

That's the Bloomberg Tech Podcast.

I'm Caroline Hyde in New York.

This is Caroline Hyde.

And I'm Ed Ludlow, inviting you to join us for Bloomberg Tech, a daily podcast focusing exclusively on technology, innovation, and the future of business.

From finance to defense, AI to entertainment, and from startups to the Magnificent Seven.

We do this all every weekday, then bring you the most important conversations and analysis in our podcast.

Join us every afternoon on your commute home and stay ahead of the tech news cycle.

And I'm Ed Ludlow in San Francisco.

Subscribe today, wherever you get your podcasts.

Thank you so much.

Yes, Caroline, I am here with Joanna Garrity, the CEO of JetBlue in the very first lounge.

It is fashioned like an Art Deco New York City apartment from the 1940s, 30s, 70s, 30s.

OK, I think I got it right.

Joanna, thank you so much for being here before the launch later this week.

I want to start with just how this fits into the strategy of JetBlue right now to make the airline truly profitable for a sustainable period of time.

All of the big airlines have talked about loyalty and how important loyalty and premium offerings is to their profitability going forward.

How is it different for JetBlue because there isn't the sort of obvious business customer that typically fuels the loyalty offering?

You have already offered Mint and other premium rollouts.

How has it been going?