Caroline Hyde

I'm very excited about today.

We've been looking into this idea a lot, you know, through the beginning of 2026, particularly in the context of industrial manufacturing, the future role of humanoid robots, how they come to learn the environment that they're in.

People sometimes say digital twins.

You have chosen what you believe to be the best player, right, for the sort of AI and software underpinning of that.

To start, why World Labs?

Yeah, well, there's a couple of really important reasons.

First, we kind of share a common ethos.

We believe that AI can enhance and expand human ingenuity, not replace it.

And that's something that both World Labs and Autodesk share in common.

But more importantly, Fei-Fei Li, Autodesk, others believe that the next frontier are world models.

This is the ability to simulate, predict, and react to real-world constraints

and virtual changes in real-world constraints, virtual changes of design constraints within a virtual environment.

That means you really have to partner with someone that's got deep expertise in spatial reasoning for AI.

That's why we picked working with World Labs, and they picked us because we have deep expertise and deep data knowledge of what happens in a design and make process.

The technical challenge is to apply the physics of the real world into the virtual world, particularly when you're trying to simulate.

I'm assuming that beyond the investment, there is a commercial arrangement here, right, where you're able to do something with World Labs technology.

How does that manifest?

Yeah, so we're going to be working together with using World Labs technology with our tools.

They're also going to get access to some of the proprietary models that we've built so that we can help them expand and create their ability to do deep spatial reasoning.

So you'll see us initially lean into the media and entertainment space.