Casey Newton

So I knew when I saw what Perplexity and Arc and some of these others were doing that Google was going to feel pressure to do the same thing. But still, it had to happen. And then this week it happened.

So I knew when I saw what Perplexity and Arc and some of these others were doing that Google was going to feel pressure to do the same thing. But still, it had to happen. And then this week it happened.

Yeah, and I do think that they will move a little cautiously here because to some degree that is almost certainly true. If truly every publisher in the world went away and restaurants stopped creating websites and dry cleaners stopped posting their phone numbers online, this does create a problem for Google.

Yeah, and I do think that they will move a little cautiously here because to some degree that is almost certainly true. If truly every publisher in the world went away and restaurants stopped creating websites and dry cleaners stopped posting their phone numbers online, this does create a problem for Google.

Yeah, and I do think that they will move a little cautiously here because to some degree that is almost certainly true. If truly every publisher in the world went away and restaurants stopped creating websites and dry cleaners stopped posting their phone numbers online, this does create a problem for Google.

I'm just not sure, one, that it's as big a problem for them as a journalist I would like it to be. And two... they are going to be in control of this entire process, right? Like they have their fingers on the knobs and the levers. And so they can just tweak it like 5% this way or 10% that way. They can see what happens.

I'm just not sure, one, that it's as big a problem for them as a journalist I would like it to be. And two... they are going to be in control of this entire process, right? Like they have their fingers on the knobs and the levers. And so they can just tweak it like 5% this way or 10% that way. They can see what happens.

I'm just not sure, one, that it's as big a problem for them as a journalist I would like it to be. And two... they are going to be in control of this entire process, right? Like they have their fingers on the knobs and the levers. And so they can just tweak it like 5% this way or 10% that way. They can see what happens.

And if nothing really breaks for them, then they can dial it another 5% or 10%. Every other business on the internet might be kicking and screaming the whole time, but there is almost truly nothing they can do because Google is in control.

And if nothing really breaks for them, then they can dial it another 5% or 10%. Every other business on the internet might be kicking and screaming the whole time, but there is almost truly nothing they can do because Google is in control.

And if nothing really breaks for them, then they can dial it another 5% or 10%. Every other business on the internet might be kicking and screaming the whole time, but there is almost truly nothing they can do because Google is in control.

So to me, what this moment has meant is that on stage this week at Google IO, the company essentially put the web into a state of managed decline where they said, without saying it, that the web was really useful for 25 years. but we don't need it anymore.

So to me, what this moment has meant is that on stage this week at Google IO, the company essentially put the web into a state of managed decline where they said, without saying it, that the web was really useful for 25 years. but we don't need it anymore.

So to me, what this moment has meant is that on stage this week at Google IO, the company essentially put the web into a state of managed decline where they said, without saying it, that the web was really useful for 25 years. but we don't need it anymore.

Because with generative AI, we'll be able to tell you anything that the web could have told you, and you're not even going to have to leave Google to get the information.

Because with generative AI, we'll be able to tell you anything that the web could have told you, and you're not even going to have to leave Google to get the information.

Because with generative AI, we'll be able to tell you anything that the web could have told you, and you're not even going to have to leave Google to get the information.

Mostly via microphones. Because that's just the relationship you've set up for us.

Mostly via microphones. Because that's just the relationship you've set up for us.

Mostly via microphones. Because that's just the relationship you've set up for us.