Cassandra Kane

speaker
314 appearances 1 recordings 1 series first heard Jun 2026 last heard 23 Jun

Cassandra Kane’s voice in public audio — every appearance, attributed to the second.

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Recordings per month over the last 12 months — 1 in all, peaking in Jun 2026 with 1.

Appearances

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So that was definitely how I felt.
And I didn't feel like anybody was talking about it.
Naively in my head as a designer, I was like, well, I'm gonna start a brand.
You know, that's always how it works.
Off cuts and overstock, but really focusing especially on the offcuts, because overstock is like kind of another thing that's much easier.
And I wanted the biggest challenge possible.
And it's funny because I always used to say I never wanted a brand, because I never felt like there.
There was an I was like, I'm I'm not interested in starting a brand until I feel like there's a strong enough why and a strong enough story and a proposition that really sets the product apart because there's so much product out there.
So I naively started the brand, just riding my bicycle around the industrial zones outside of Florence, like knocking on factory doors.
when I had broken Italian, getting a lot of doors slammed in my face, finally found one partner who was willing to listen to me at least.
And I started that way.
This was during COVID, 2021.
And for me, the other thing working with offcuts and especially because this is a podcast that people can't necessarily see the bags is that all of our bags are hand woven, hand macrame.
So Okay.
So here's a perfect example of one of the
I mean they're all those spectacular material is manipulated, number one, so that it's scalable.
for quantities and number two so that it doesn't look like waste, it doesn't look like offcuts, it doesn't look quote unquote upcycled, which is really important to me.
It's it has to look just as good if not better than another new product next to it in a store.
So it has been a lot of years of really figuring out not just how to perfect the product and that
Of working with a letter offs, but also building out a supply chain because the supply chain didn't exist.
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