Cathryn Goh
speaker
250 appearances
1 recordings
1 series
first heard May 2021
last heard May 2021
Cathryn Goh’s voice in public audio — every appearance, attributed to the second.
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Appearances
For example, I use Spotify.
I've used Spotify for many, many years now.
It's got all my playlists, all my saved songs.
It knows my own music taste and can recommend me new songs, new playlists.
So even though I am a huge Apple fan, I still haven't switched over to Apple Music.
So that's an example of switching costs.
There's also a thing called network effects where a platform or a service becomes more valuable as more people use it.
So perhaps I think the pioneer of this would have been Facebook.
So the more of your friends that join Facebook, the more valuable it is to you because you can interact with more of your friends, you can message them, all sorts.
Another example would be Afterpay.
So the more merchants that offer Afterpay, the more valuable it is for you as a consumer because you have more choice.
So the big one for Disney would be its brand and intangible assets.
So the stuff that you can't physically see, but you know, the licenses, the patents, the goodwill.
So obviously Disney is such an iconic brand.
It's something that everyone would have likely grown up with in their childhood.
There's an emotional tie.
And then in terms of licenses, you know, Disney owns the rights to every Disney character and
Every Marvel, Star Wars, Pixar.
Definitely, yeah.
Another one is also, as you were saying, scale.
Showing 141–160 of 250 · page 8 of 13
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