Chris Keena

So probably like, I don't know, 10% of the population are there in both countries.

So we're in line with the UK.

I'd say we're well above some of the European countries like Spain and Portugal.

Thankfully, we have a bunch of record stores here, 45 out of them, including Golden Disc, HMV, but then the big ones in Dublin like Terrence, Spin Dizzy and Music Zone.

Steamboat and Limerick and Chivago and Galway really pushing vinyl, probably the biggest selling format in these stores.

So they contribute hugely to that half a million sales last year.

And I think that's going to grow again this year.

Right.

They do, yeah.

I think it's, I suppose there's two routes to market for vinyl.

There's the band's online store or their band camp store and then it's the record store.

So in both cases, the bands would make more money out of both of those routes than they would out of digital streaming.

That's the first thing.

You know, we press three, five hundred, a thousand, two thousand records for a band.

Typically they'll sell 50, 60 percent of that in their online store and on their merchandise stall at the gigs.

And then we give some to the retailer as well.

So we set up Anthem specifically to be a pressing plant, but also a distributor to record stores.

And we also do the fulfillment for the online sales for the bands as well.

So the bands don't really have to do anything with the vinyl.

They just give us the master and we take over from there.