Chris Koerner

Is there a little bit of a flaw in his thinking in your perspective?

Like, why is it you still, even though what he's saying there about, you know, what you think he believes there about security for his family is true, you still think he should, which suggests that there's some kind of flaw you see in the way he's thinking about it.

Yeah.

Because he doesn't have to quit his job.

There's enough time in the day to do this on the nights and weekends, to do enough of it to really prove itself out.

Oftentimes, like,

Whatever our side hustle is, it has a very low ceiling if we're only working on it after hours, right?

Let's say we're spending 20 hours a week on a side hustle and it makes us $50,000 a year.

But our job pays us $200,000 a year and we spend 40 hours a week on that.

One thing that I've noticed...

which is kind of contradictory to how I feel about quitting something, is when we go from 20 hours a week on the $50,000 a year side hustle to 40 hours a week and we quit the full-time thing, that $50,000 a year goes to $500,000.

We double the amount of hours, but we 10 times the amount of money that comes from it.

Because of the fact that we burn the boats, that it has to work, I don't want people to burn the boats too soon.

There has to be a pathway.

Let's say our Facebook ads are converting really well.

We've tested scaling it, and they're profitable, and we know what that would look like.

But if we scale it, then we're going to have more customer service complaints.

We're going to have to do more architecture to the website.

But we see a path to scaling.

And it's already profitable.