Chris Koerner

speaker

5,859 appearances 6 recordings 5 series first heard Aug 2024 last heard 8 Jul

Chris Koerner’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 5 in all, peaking in Apr 2026 with 2.

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It doesn't have to be food.

And what does validation mean?

It's checking if the market gives a fuck about the thing you're making as fast as you can.

Yeah.

I like to kind of picture, you know, a boulder up a hill, right?

And most people in their businesses, even businesses that are working, there are two steps forward, one step back.

Two steps forward, one step back.

And that's okay.

Like, that's not a bad thing.

But in my experience, 5% of the time,

I'll have a business where the boulder is chasing me.

Like I'm trying to not die because this boulder is chasing me down a hill.

And that boulder in this case represents customers, demand, right?

Like I can't sleep because I'm fulfilling orders.

I'm answering emails like I'm not getting distracted by the next shiny object.

That is validation.

That's product market fit in my experience.

You don't have to have that to launch.

I don't want people to misunderstand.

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