Chris Koerner

So if I had to pick one tool, I mean, it's one that one in four humans use every day and it's Facebook, right?

You've got Facebook groups, you've got WhatsApp, Instagram, Facebook marketplace, Facebook pages, Facebook ads, right?

Let's just say there's six different meta products, Facebook products.

That's everything you need right there, right?

Why don't you give me an example of just a random business?

And I'll tell you or the audience how they could validate that with a Facebook product.

Okay.

I'm thinking of starting a creatine brand for women that makes creatine taste good.

Okay.

All right.

Are we talking powder, gummy?

What form factor?

I don't know.

Okay.

Well, let's try both.

Okay.

So I'm going to do something that seems very non-obvious and probably won't work, but it's the lowest amount of friction.

I'm going to take a description for that, and I'm going to use NanoBanana, ChatGPT, any of the AI image generators to come up with what the product could look like, right, in both a gummy form and a powder form.

Okay.

Then I'm going to go to Facebook Marketplace.