Chris Koerner

10 years ago, if I wanted to start a business, and this is what the internet's in full swing, social media's in full swing.

I probably had to spend a lot of money or move to San Francisco or raise venture capital.

That's like, I...

I would love for you to try to convince me.

Try to give me an idea where you have to raise money or where you have to go all in or where you have to quit your job.

It doesn't exist.

With all these AI tools, software tools, you can make a website with one prompt.

You can make an app with one prompt.

You could post to Facebook Marketplace and have hundreds of inquiries within an hour.

You could post Facebook ads.

You could go to Craigslist.

You could put a sign up in front of your house.

You could go...

launch a survey to people.

Like there are so many tools for testing and validating and experimenting with these concepts that it is more accessible than ever.

Why don't people?

I think number one is they're afraid of what people think.

Number two is they don't have the tools, or at least they're not connecting the tools with the ideas, right?

They'll use Facebook Marketplace to sell a sectional, but then they won't think to use it when validating their woodworking idea, right?

They're just not connecting the dots.