Christian Stobbs
speaker
364 appearances
1 recordings
1 series
first heard Jul 2026
last heard 21 Jul
Christian Stobbs’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.
Appearances
So easier time to grow a business.
And if there's one thing I'd do differently, it would have been to go a bit faster.
But that's with the benefit of hindsight.
Well, I'm going to give you one example because I asked this very question to a senior partner of BCG, where I once upon a time worked, and we were just opening up in India.
And I was out in Mumbai, and I thought, well, just to see what BCG Mumbai has to say about the strategy of a commercial insurer entering India.
And we talked about that for quite a while.
I also said to them, What are the common mistakes multinational companies make when they come into India?
And he said,
Said two things.
One, they don't localize management.
And two, they don't localize product.
And I said to him, I was very pleased to say, Well, we've just hired this wonderful lady called Deepaga who's going to lead our business, and she is a native of India.
So we've ticked that box of localizing management.
But, you know, so can you give me an example of this localizing product?
And he said, he told me the story of Mercedes.
And in the 1990s, they wanted to go into
Into India.
And they went out there and they launched in India and all their adverts, all the sort of marketing they did, they took the playbook they had from Europe, which was, you know, it's about the torque and the brake horsepower, the driving experience.
These are fantastic cars to drive.
And yet they didn't really get off to a good start.
Showing 81–100 of 364 · page 5 of 19
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