Claire Atkin
๐ค SpeakerAppearances Over Time
Podcast Appearances
The SEC could create a division they have for crypto, for example, but someone needs to be keeping track and keeping track of ad tech companies that are scamming, keeping track of international ad tech companies that are collecting our data.
There's just an incredible risk when you look at this system to what it is capable of.
And there is a lot of blue sky that we could fill with really smart regulation that we actually don't even have to invent.
This isn't even applying technology.
You know, this is applying the will to regulate.
We need people who understand the technology to be in a place to set standards and enforce them on behalf of the public and on behalf of business, just like we do every other supply chain, just like we do every other economy.
If you are a person who has been affected by this problem, first of all, I'm sorry it's happening.
There are two people you can contact that would mess up the website's business model.
The first is any advertiser that you see on that website.
They might not be big brand advertisers, but if they have a website, they will have a contact page and you can contact them.
And you can say, hey, do you know that you're monetizing this website that is incredibly harmful?
The second group of people that you could contact is anyone who is a middleman who is monetizing this website.
Literally, when you see the URL, go to the top domain, type in ads.txt.
And if they are monetizing with ads, you'll see a list of all of the ad tech companies that are monetizing.
And these ad tech company names, they're bizarre, okay?
You're not going to be familiar with them.
But if you Google them, they also have contact pages.