Cody Schneider
๐ค SpeakerAppearances Over Time
Podcast Appearances
And it's not like, oh, I have to, you know, with HVAC, it's like, this is just a lead gen game, right? Because like, how often does your HVAC system go out? But in contrast, there's often a longer customer lifetime value, especially with these services that are focused on higher demographic people in the geography.
And it's not like, oh, I have to, you know, with HVAC, it's like, this is just a lead gen game, right? Because like, how often does your HVAC system go out? But in contrast, there's often a longer customer lifetime value, especially with these services that are focused on higher demographic people in the geography.
Totally. And again, I would like to look at like CrossFit, estheticians, pool cleaning companies, tattoo removal, like any of these things that are like high ticket that would be recurring. Even tattoo removal probably isn't a good one because it's like, okay, there's an end to that, right? You want something that there's no end to it.
Totally. And again, I would like to look at like CrossFit, estheticians, pool cleaning companies, tattoo removal, like any of these things that are like high ticket that would be recurring. Even tattoo removal probably isn't a good one because it's like, okay, there's an end to that, right? You want something that there's no end to it.
Totally. And again, I would like to look at like CrossFit, estheticians, pool cleaning companies, tattoo removal, like any of these things that are like high ticket that would be recurring. Even tattoo removal probably isn't a good one because it's like, okay, there's an end to that, right? You want something that there's no end to it.
Like if you own a pool, it's going to live on in perpetuity, right? Like That's the type of companies where this is the most interesting place to start these businesses. Also, just as a side note, there's this local SEO play that you can do. It's called Rank and Rent. You probably know about this.
Like if you own a pool, it's going to live on in perpetuity, right? Like That's the type of companies where this is the most interesting place to start these businesses. Also, just as a side note, there's this local SEO play that you can do. It's called Rank and Rent. You probably know about this.
Like if you own a pool, it's going to live on in perpetuity, right? Like That's the type of companies where this is the most interesting place to start these businesses. Also, just as a side note, there's this local SEO play that you can do. It's called Rank and Rent. You probably know about this.
For the audience, this idea is basically you create all of these websites that are geography optimized to rank for specific keywords like pool cleaning XYZ. And I'll give you two examples of this. So window cleaning is one of them. It's a regular recurring thing. I met this guy when I was dirt bagging.
For the audience, this idea is basically you create all of these websites that are geography optimized to rank for specific keywords like pool cleaning XYZ. And I'll give you two examples of this. So window cleaning is one of them. It's a regular recurring thing. I met this guy when I was dirt bagging.
For the audience, this idea is basically you create all of these websites that are geography optimized to rank for specific keywords like pool cleaning XYZ. And I'll give you two examples of this. So window cleaning is one of them. It's a regular recurring thing. I met this guy when I was dirt bagging.
I was in Redfish Lake in Stanley, Idaho, and he was living out of a van and he ran his company off of a laptop with a Starlink and he was doing 180 grand a month and he owned all of these websites all over the US. He started out as doing a window washing company in like San Diego and then scaled this up to this thing. And I mean, I was one of the crazy, you know, It's just like him, right?
I was in Redfish Lake in Stanley, Idaho, and he was living out of a van and he ran his company off of a laptop with a Starlink and he was doing 180 grand a month and he owned all of these websites all over the US. He started out as doing a window washing company in like San Diego and then scaled this up to this thing. And I mean, I was one of the crazy, you know, It's just like him, right?
I was in Redfish Lake in Stanley, Idaho, and he was living out of a van and he ran his company off of a laptop with a Starlink and he was doing 180 grand a month and he owned all of these websites all over the US. He started out as doing a window washing company in like San Diego and then scaled this up to this thing. And I mean, I was one of the crazy, you know, It's just like him, right?
That's the entire company. And all he's doing is selling leads that like other window washers. And then another one. So a friend is in the space of like selling like yachts, like yacht cruises. So it's like you start like rent yacht, you know, Florida or Miami or whatever, right? Owns sites that rank for that huge ticket item and then sells those leads.
That's the entire company. And all he's doing is selling leads that like other window washers. And then another one. So a friend is in the space of like selling like yachts, like yacht cruises. So it's like you start like rent yacht, you know, Florida or Miami or whatever, right? Owns sites that rank for that huge ticket item and then sells those leads.
That's the entire company. And all he's doing is selling leads that like other window washers. And then another one. So a friend is in the space of like selling like yachts, like yacht cruises. So it's like you start like rent yacht, you know, Florida or Miami or whatever, right? Owns sites that rank for that huge ticket item and then sells those leads.
And it was literally just like had a phone number up there. that person would call. So again, these are like little things that I think for like the, if you're deep in internet business culture, I've been here 15 plus years. I've probably tried every one of these at some point within my career.
And it was literally just like had a phone number up there. that person would call. So again, these are like little things that I think for like the, if you're deep in internet business culture, I've been here 15 plus years. I've probably tried every one of these at some point within my career.
And it was literally just like had a phone number up there. that person would call. So again, these are like little things that I think for like the, if you're deep in internet business culture, I've been here 15 plus years. I've probably tried every one of these at some point within my career.