Cole Freeman

speaker
75 appearances 1 recordings 1 series first heard Nov 2024 last heard Nov 2024

Cole Freeman’s voice in public audio — every appearance, attributed to the second.

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And obviously, you know, there's times that you're dealing with, you're like, this is tough. And, you know, damn, what, what, should I go back? Could I have done this better? It's all what I could have, should have, you know, it doesn't do anything.
And I just choose to look back on everything that, you know, God has given us and the opportunities that, you know, 99.9% of baseball players will never experience. And I don't see any way to be bitter about that.
A massive, massive part. I'll tell you one thing about faith that I struggled with up until about a year ago, maybe even about eight months ago. We never were a big church family, but from the day I can remember, my dad's got a cross just kind of like this, and I've got it. in my, uh, in my bag. I just didn't, I used to rock three of them.
Uh, but he gave me a cross and said, I'm Catholic, please call a priest just in case anything were to happen when I was gone. And they always preach, you know, God and God gives us this as opportunity, but we never were that family that went to church because me and my sister were playing ball left and right. We could not, didn't stop.
And that was one thing, obviously, as I was matured, you know, I see people go to church or doing this and I'm like, are they, Do they have a better belief than me? Like, am I not doing the right things? But in my mind, every good, bad scenario that happens is because of God. God already knows what I'm doing. He's given me a path. I've got a thousand different ways I can go with it.
And it's just my choice, which I'm going to pick. But he knows which way it's going every single time. And so I started like struggling with that. I'm like, do I need to be better? And I'm like, I started talking to actually one of my partners, Brendan Hitzman, actually our curriculum writer, Luke.
And I tell them how I was struggling with that, and I'm like, but I feel like my faith is as strong as anything. Like, I talk to God in my head throughout the day. Bad things happen, and it could have been worse. Thank God. God was watching out for me.
Like, and as of the last, like, eight months to a year, I've really, I guess if you want to call it confidence in it, you know, I know I am good with God. I know a fact. I know he's watching over me. The only thing I ever pray upon is that my family has health. Everything else is lanyard. Yeah, I want, I want, I want. We all want.
But I don't need anything but my family, and that's the one thing that I need to make sure is good. So yeah, God is a massive, massive factor, and he always will be.
So the brand itself was started in 2017. It was right after we lost to Florida in the national championship. They didn't have NIL at that point. That would have been nice. But the brand started then. It was just me and my mom just kind of figuring it out. And it literally just kind of fell in my lap. We won't get too far into it right now. We can run back into it, but it was just a tattoo.
They ended up getting on my ribs and article came out. Kids were making shirts and I'm like, wow, I can do something with this. Started getting a bunch of responses back from kids saying you motivated me to go do this. And I'm like, what is going on? Like, this is just, this was just a tattoo for me and now it's blown up into something. So we started that.
I just wanted to make it as like a motivational movement to go out there and achieve, you know, whatever your goal was in life. It didn't even have to be in sports by no means. But yeah, After I ended up retiring, I knew I wanted to do a nonprofit, but when I tell you I knew zero about what a nonprofit was, I thought if you brought in a million dollars, a million dollars went out.
Obviously, that's not how it goes. You just do whole operations on the backside. But I didn't even know what I wanted to do. Obviously, I wanted to help people go after their dreams, but like, okay, how do you do that? Um, so we ended up starting it. I took about two months off after baseball, really just kind of reflecting on my career, really trying to figure out what's next for me.
What should I do? Um, and that's when I called one of my partners now, one of my longtime friends, Brendan Hitzman, and I'm driving across the causeway, just getting back from Scottsdale. And I call him like, Hey, you want to do a shirt with me just for like fun? You know, we'll, you know, whatever we make on the end, I'll break you off. And he's like, yeah.
And then he asked me, obviously the big question, what do you want to do with the rest of your life? And I'm like, I don't know. That's what I'm trying to figure out here. And I brought up the nonprofit. He's like, oh, he's like, well, my business partner, Joel, does a bunch of stuff with the nonprofit world.
He's like, why don't we get on a call, see if it's something, you know, that intrigues you, and then we'll take it from there. We jumped on a call the following Monday. And right after that, I was like, I'm all in. I'm all in on this. So, you know. We started the process and we got our 501c3 status on September 27th of 2023. Nice.
So what we're doing is we hired a doctor and a curriculum writer. And our curriculum writer and doctor, they've studied historical figures over the years, all the way down from Abraham Lincoln, Winston Churchill. And we read about these guys all the time and girls all the time, but why, why are we reading about these specific people?
So what we did was we studied them and we ended up pulling out these common traits that they all have all these similarities. And it was all based off the mindset, deleting the fear of failure, learning how to be resilient, being a major one, reframing, like I spoke on earlier, finding that call and passion, finding that identity, learning how to trust all of these things.
That accumulated to them getting the opportunity to be that historical figure that we talk about. So what we did was we pulled all those key points out, and we wrote our own curriculum on what the definition is, what the word actually means, how you actually apply it, where you can apply it. And what we're gonna do is we're gonna actually film it.
Obviously the video world is the biggest thing, especially with the younger generation. And we're gonna make a film up in Tulsa, Oklahoma with one of our other partners, Cody Jefferson, world renowned speaker and what he has lived through. And we're gonna have them in about eight, seven to nine modules and we'll run them through it.
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