Dan Caplinger

If the answer to both of those is no, I don't want either one, it could be the stock price has already gone up before the deal closes enough that I can just sell out and call it good.

I think so.

And it's also a lot of those big retailers have made big online pushes themselves.

I mean, look at Walmart.

Walmart is more interested in its online business than its retail business.

That's why it's moving its stock to the NASDAQ to position itself as a tech company.

So I just think that in-person shopping just, it used to be more fun than it is now.

It used to be, you had the incentive, you'd get up at 4am, you'd go to the store, you'd get the deal, you'd get the deal that nobody else would get.

That was your payoff.

Right.

And that's what you got now.

There's FOMO of not finding the best deal that is out there.

If you go to the wrong website, oh, I only got 25% off.

If I'd gone to this other website, I could have gotten 30%.

Or if I clicked on at 5 a.m.

instead of 6 a.m., it's just kind of nutty.

And so now it's almost like this adversarial relationship.

If you don't get the absolute best deal, then you find out about it later.

you're angry at that first retailer who you did business with.

And that's not the relationship that retailers are trying to have.