Dan Henry

I started out and I simply told a story of a man named Ben Feldman who used a single analogy to sell more life insurance than any person in history.

What this guy would do is he would ride up and down the elevators and he would simply say to people, hey, if you had a money printing machine in your basement, would you insure it?

And they would go, yeah.

And then he'd go, well, aren't you that money printing machine for your family?

And they go, wow, yeah.

And then they would buy life insurance.

And I literally would say, this guy like worked out of a small Ohio office and he just used this one analogy and it built him into the most successful life insurance salesman of all time.

This is called an agreement analogy.

And if you know how to use these, you can massively improve your sales.

So I say that in the real, right?

Then I say, look, I've got a list of five agreement analogies that you can use for your business.

Comment the word analogy, and I'll send it over.

Now, what happens is when they comment that word, a little chat bot, I use ManyChat, just sends them a message and says, hey, what's your name and email?

Gets the name and email.

Boom, they're added to my email list.

Then...

It sends them the free guide.

In the guide, there's a link to go to my talk.

In my emails, there's links to go to my talk, okay?

It all goes back to the talk.