Dan Kennedy

Um, so I kind of experienced every where I've gone. This phenomenon is if there's money and there's a fairly good sized number of people involved, there will be an establishment created and it will create a set of rules. So it doesn't matter if it's your homeowners association. Right. Who's on the homeowners association committee. Typically it's not you, it's not me.

Um, so I kind of experienced every where I've gone. This phenomenon is if there's money and there's a fairly good sized number of people involved, there will be an establishment created and it will create a set of rules. So it doesn't matter if it's your homeowners association. Right. Who's on the homeowners association committee. Typically it's not you, it's not me.

Um, so I kind of experienced every where I've gone. This phenomenon is if there's money and there's a fairly good sized number of people involved, there will be an establishment created and it will create a set of rules. So it doesn't matter if it's your homeowners association. Right. Who's on the homeowners association committee. Typically it's not you, it's not me.

It's not anybody who welcomes independent ideas. Um, you know, they're a bunch of petty tyrant, bureaucrat type people who have no power or authority anywhere else. And so they get to, you know, make up rules about how high the hedge. Right. And then defend that rule to their debt.

It's not anybody who welcomes independent ideas. Um, you know, they're a bunch of petty tyrant, bureaucrat type people who have no power or authority anywhere else. And so they get to, you know, make up rules about how high the hedge. Right. And then defend that rule to their debt.

It's not anybody who welcomes independent ideas. Um, you know, they're a bunch of petty tyrant, bureaucrat type people who have no power or authority anywhere else. And so they get to, you know, make up rules about how high the hedge. Right. And then defend that rule to their debt.

When I started in speaking in 1978, and joined the trade association. There were two, but the other one was insignificant. So I joined the National Speakers Association. There were only 4,000 members, but that's enough to cause this phenomenon of a group of people who jockey their way to heads of committees and onto the board, and then...

When I started in speaking in 1978, and joined the trade association. There were two, but the other one was insignificant. So I joined the National Speakers Association. There were only 4,000 members, but that's enough to cause this phenomenon of a group of people who jockey their way to heads of committees and onto the board, and then...

When I started in speaking in 1978, and joined the trade association. There were two, but the other one was insignificant. So I joined the National Speakers Association. There were only 4,000 members, but that's enough to cause this phenomenon of a group of people who jockey their way to heads of committees and onto the board, and then...

they create rules of how the business is supposed to be done. And in most cases, wittingly or unwittingly, mostly wittingly, a lot of the rules are created to discourage new competition because every new success they think takes gigs away from them. There's a whole discussion of, do you have a, limited pie or an abundant theory.

they create rules of how the business is supposed to be done. And in most cases, wittingly or unwittingly, mostly wittingly, a lot of the rules are created to discourage new competition because every new success they think takes gigs away from them. There's a whole discussion of, do you have a, limited pie or an abundant theory.

they create rules of how the business is supposed to be done. And in most cases, wittingly or unwittingly, mostly wittingly, a lot of the rules are created to discourage new competition because every new success they think takes gigs away from them. There's a whole discussion of, do you have a, limited pie or an abundant theory.

So, and for them to admit that some outsider, some newcomer has a better way of doing this, they can't admit that because to do so, would make them an ass, right?

So, and for them to admit that some outsider, some newcomer has a better way of doing this, they can't admit that because to do so, would make them an ass, right?

So, and for them to admit that some outsider, some newcomer has a better way of doing this, they can't admit that because to do so, would make them an ass, right?

So if they have been doing this a hard way, and they have entrenched it as the dogma, and they beat it into everybody's head the minute you walk in the door, here's how we do things in this business, and you do it differently and more successfully, you get to a level of success faster than they ever did.

So if they have been doing this a hard way, and they have entrenched it as the dogma, and they beat it into everybody's head the minute you walk in the door, here's how we do things in this business, and you do it differently and more successfully, you get to a level of success faster than they ever did.

So if they have been doing this a hard way, and they have entrenched it as the dogma, and they beat it into everybody's head the minute you walk in the door, here's how we do things in this business, and you do it differently and more successfully, you get to a level of success faster than they ever did.

They have to say, well, I've been an ass for the last eight years because I should have figured that out. Damn few people in positions of authority will ever say that, right? So instead they become kind of violently defensive about their rules. Now what's important from entering that market, any market like that, is that there is a segment of it that is already quietly grumbling to themselves.

They have to say, well, I've been an ass for the last eight years because I should have figured that out. Damn few people in positions of authority will ever say that, right? So instead they become kind of violently defensive about their rules. Now what's important from entering that market, any market like that, is that there is a segment of it that is already quietly grumbling to themselves.