Dan Kennedy
👤 SpeakerAppearances Over Time
Podcast Appearances
Their top people figured out how to make a sale, which at the time was about an $800 set of pots and pans, which today would be about $4,500 probably, and then get that happy, enthused customer to invite eight to ten of their friends and neighbors over for a dinner. that the salesperson would cook and present with their new cookware. So the cookware was sold one to many.
Their top people figured out how to make a sale, which at the time was about an $800 set of pots and pans, which today would be about $4,500 probably, and then get that happy, enthused customer to invite eight to ten of their friends and neighbors over for a dinner. that the salesperson would cook and present with their new cookware. So the cookware was sold one to many.
The many eight or ten, not a hundred, but still. Initially, we'll jump fast forward now. Initially, when Botox first came on the scene, A lot of Botox was sold by cosmetic surgeons and dermatologists and other professionals who could administer it doing Tupperware-like home parties. Some of them, they booked people to come into the office. Some actually did the party, did the demo,
The many eight or ten, not a hundred, but still. Initially, we'll jump fast forward now. Initially, when Botox first came on the scene, A lot of Botox was sold by cosmetic surgeons and dermatologists and other professionals who could administer it doing Tupperware-like home parties. Some of them, they booked people to come into the office. Some actually did the party, did the demo,
The many eight or ten, not a hundred, but still. Initially, we'll jump fast forward now. Initially, when Botox first came on the scene, A lot of Botox was sold by cosmetic surgeons and dermatologists and other professionals who could administer it doing Tupperware-like home parties. Some of them, they booked people to come into the office. Some actually did the party, did the demo,
and then set up shop in a spare bedroom and did the Botox injections for everybody that night. And so it's been my contention all along that there's very few products or services that WandaBettySally can't be applied to. In manchen Fällen kann es nicht die gesamte Verkaufsbewegung sein, aber es kann sich anwenden. Zwei kurze Beispiele.
and then set up shop in a spare bedroom and did the Botox injections for everybody that night. And so it's been my contention all along that there's very few products or services that WandaBettySally can't be applied to. In manchen Fällen kann es nicht die gesamte Verkaufsbewegung sein, aber es kann sich anwenden. Zwei kurze Beispiele.
and then set up shop in a spare bedroom and did the Botox injections for everybody that night. And so it's been my contention all along that there's very few products or services that WandaBettySally can't be applied to. In manchen Fällen kann es nicht die gesamte Verkaufsbewegung sein, aber es kann sich anwenden. Zwei kurze Beispiele.
Ich hatte einen Real-Estate-Broker-Klient für einige Jahre, der seine Geschäftsführung nur mit Real-Estate-Investoren umfassete. and buy and hold investors, not flippers. So he would run seminars to educate people about why they should be buying and accumulating rental properties in order to own their own pensions. But then, once a week, there was an evening for all the graduates to come to
Ich hatte einen Real-Estate-Broker-Klient für einige Jahre, der seine Geschäftsführung nur mit Real-Estate-Investoren umfassete. and buy and hold investors, not flippers. So he would run seminars to educate people about why they should be buying and accumulating rental properties in order to own their own pensions. But then, once a week, there was an evening for all the graduates to come to
Ich hatte einen Real-Estate-Broker-Klient für einige Jahre, der seine Geschäftsführung nur mit Real-Estate-Investoren umfassete. and buy and hold investors, not flippers. So he would run seminars to educate people about why they should be buying and accumulating rental properties in order to own their own pensions. But then, once a week, there was an evening for all the graduates to come to
where from the front of the room he presented properties that were available, that they had listed, of course, that the numbers worked right for investors. And he would show the property, explain the property, explain the math, and then sell the property with like 10 days to do the inspection, due diligence and stuff.
where from the front of the room he presented properties that were available, that they had listed, of course, that the numbers worked right for investors. And he would show the property, explain the property, explain the math, and then sell the property with like 10 days to do the inspection, due diligence and stuff.
where from the front of the room he presented properties that were available, that they had listed, of course, that the numbers worked right for investors. And he would show the property, explain the property, explain the math, and then sell the property with like 10 days to do the inspection, due diligence and stuff.
But essentially, sell the property and take a deposit for it at the back of the room, like you or I would sell horses. And then he would do the next one, and then he would do the next one, and then he would do the next one. And this got so big that in Phoenix, an old Kenny's Shoe Store, a great big giant Kenny's Shoe Store, Das war ein großartiges Wohnzimmer mit einem großen Parkplatz.
But essentially, sell the property and take a deposit for it at the back of the room, like you or I would sell horses. And then he would do the next one, and then he would do the next one, and then he would do the next one. And this got so big that in Phoenix, an old Kenny's Shoe Store, a great big giant Kenny's Shoe Store, Das war ein großartiges Wohnzimmer mit einem großen Parkplatz.
But essentially, sell the property and take a deposit for it at the back of the room, like you or I would sell horses. And then he would do the next one, and then he would do the next one, and then he would do the next one. And this got so big that in Phoenix, an old Kenny's Shoe Store, a great big giant Kenny's Shoe Store, Das war ein großartiges Wohnzimmer mit einem großen Parkplatz.
Die Vorderseite war aus Glas, also hatte es eine großartige Visibilität. Wir haben das nur gekauft, um diese Beratungen zu führen. Denn wir hätten 300 bis 400 Leute bei dem, was wir als Tupperware-Party nennen, am Montagabend, die Realität zu verkaufen, anstatt von Tupperware. Ein zweites Beispiel. Where this is more common, but it is an ordinary business, is the financial advisor business.
Die Vorderseite war aus Glas, also hatte es eine großartige Visibilität. Wir haben das nur gekauft, um diese Beratungen zu führen. Denn wir hätten 300 bis 400 Leute bei dem, was wir als Tupperware-Party nennen, am Montagabend, die Realität zu verkaufen, anstatt von Tupperware. Ein zweites Beispiel. Where this is more common, but it is an ordinary business, is the financial advisor business.
Die Vorderseite war aus Glas, also hatte es eine großartige Visibilität. Wir haben das nur gekauft, um diese Beratungen zu führen. Denn wir hätten 300 bis 400 Leute bei dem, was wir als Tupperware-Party nennen, am Montagabend, die Realität zu verkaufen, anstatt von Tupperware. Ein zweites Beispiel. Where this is more common, but it is an ordinary business, is the financial advisor business.