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Dan McGraw

๐Ÿ‘ค Speaker
149 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

So we definitely have a lot of pricing testing that's going on right now to understand the market.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

I would have to say our most popular customers are spending more than $59 a month.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

And a lot of our new customers are much more focused on the enterprise level, which are paying more than $1,500 a year.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

And they have all custom plans.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

That's really our big target right now.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

I would have to say it's a really, really good question.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

Honestly, I would have to say our largest user base is our $7 a month users.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

And that's something we deprecated probably about eight months ago.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

Probably about 80 people on that plan right now.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

So good question.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

I don't have that off the top of my head.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

I would probably have to say it makes up probably about 60 to 75% of our total customer base because we're much more focused not on quantity, but actually bigger deal sizes.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

Absolutely.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

Yeah, I think that's about right.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

I would have to say our total customer base is probably about 100 customers total on the paid plans.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

Yeah, so this has actually been kind of interesting.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

We launched it originally as an internal tool of our consulting company.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

So originally, it was the FN Amazing UTM builder.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

It sat on the market for probably about two years and kind of organically grew.

SaaS Interviews with CEOs, Startups, Founders
Utm.io Hits 100 Customers, $75k Invested From Agency Biz, Now SaaS Focus

And then we decided, hey, let's charge $5 a month and see how this works.